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SEARCH ENGINE OPTIMIZATION

SEARCH ENGINE OPTIMIZATION

SEO is one of the most important digital marketing services you need to focus on while growing your business online. It is about growing traffic to your website which converts. Majority of businesses are discovered using google search results and users trust the search engine results. Majority of users are likely to click on the top 3 results shown by the search engine while searching for a query. So. It becomes imperative to rank your website in top 10 search results on a webpage. Successful seo campaigns are always a result of continuous evaluation, analysis and execution. It requires a long term commitment and an intelligent crafted seo strategy to yield desired results.

 

It is possible to attain first ranking in google search results by creating engaging content for target audience and providing good user experience . There are also some SEO Parameters which we need to consider like localizing the seo content, quality and relevant link building, promoting your products on all social media platforms. We try to build trust among users by providing them better user experience which will ultimately generate more leads for your business and improve your conversion rate. We conduct extensive keyword research to help you rank first when users search for those business related keywords.

On page SEO Services:

On page SEO is optimizing all webpages in order to increase relevant traffic to your website and rank higher in search results. We advise on which web pages need to get optimized and which URLs need to get updated. We will ensure that the search engine eventually understands the focus keywords for the page. We will re-evaluate your SEO page every month to ensure that optimization is up to date.

Off Page SEO:

OFF page SEO is a technique which tells google what others think of your website. This includes techniques which can be used for improving ranking of websites in search engine result pages (SERP’S). By conducting extensive keyword research, we will produce content with those keywords. The content will have links which will direct traffic to your website and result in higher conversion.

Benefits of SEO Services

  1. Increased targeted Traffic: By conducting extensive keyword  research and optimising the right keywords in relevant webpages, SEO helps  you direct more traffic to your website and improve ranking among search results.
  2. Qualified Leads:  Ranking your website among top results displayed on SERP will help you gain more qualified leads who will have a higher probability of conversion. The higher the qualified leads, the better the conversion rate.
  3. Branding: With improved ranking among top results, SEO practice will create an opportunity to improve brand image. This will not only increase more organic traffic but will also create brand awareness among the target audience.
  4. Better user engagement:  Optimising the web pages with relevant content and information will increase user engagement by making them stay longer on the website to visit other pages.
  5. Lower Cost per acquisition (CPA) : Users nowadays trust more on organic search results rather than paid results. Hence, the cost per acquisition(CPA) for seo is very less in comparison to paid campaigns.